How to describe your handcrafts to BOOST your sales - Features vs Benefits

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Have you entered the draw for a bottle of Amy Butler’s delicious Sola Soak yet? You have until the 2nd Oct.
Would you please help me out by voting on your fave banner? You could win a bag frame. You have until 1st Oct.
A question for you: how do you describe your crafts [...]

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Giving great customer service - Win a bottle of Amy Butler’s yummy Sola Soak!

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Almost everyone is a customer of someone. My customers buy bag making supplies in small amounts from me, and I buy supplies from manufacturers and wholesalers in great amounts. Now it’s true that MOST of my suppliers give me sh**ty service - unfortunately this appears to be more the norm amongst wholesalers and [...]

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Ways to Market Yourself & Your Craft (on the cheap).

Read more about: Craft Blogging, Getting Started, Marketing

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As I said in a previous post many of us crafters make the mistake of not spending enough time and money marketing ourselves and our crafts. This isn’t surprising because as crafters we love making things and the business side of…er…craft business is not necessarily our forte.  But if you you attend to the [...]

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What is the difference between Marketing Yourself, & Marketing your Craft Product?

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Oh wow! Thank you so much everyone for your kind wishes, warm fuzzy words of support, and subscribing to my new blog Thanks to your enthusiastic response I didn’t think it was possible to get even more excited about the idea of hopefully assisting loads of crafty folks in setting up their [...]

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Hellooo I’m HERE!!! Ways to market yourself and your crafts (for free).

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When starting up a business many individuals (me included!) make the mistake of not investing enough/some hours (and a bit of cash) into marketing their lovely craft, and marketing themselves (there is a distinct difference between the two, but more about that in the next post).  I know it’s hard to believe, but [...]

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Pricing your bags, or other crafts to sell.

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I actually wrote the post for my other blog. Don’t worry though, I won’t be making a habit of cutting and pasting, but because it so relevant, (and asked about so often) I thought it would make sense to have a copy of the post here as well.

Put some thought into pricing [...]

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