I am also on Smashing Darling which is a very new fashion-related site. I am not sure it gets a lot of traffic yet, but it looks great.

I brought my friend and choir director along and we cross-promoted the upcoming choir concert and my products. Afterwards, she said that she found it easier to advertise my products while I had no problem telling random strangers to come to our fabulous concert. So yes, share a stand for the company and the mutual support.

In the course of the fair experience, I found that the more you speak to other people about your work out loud (as opposed to writing a blog) the more confident you become in thinking of yourself as a professional crafter, artiste, [fill in your title]. I know that’s one of those self-evident, “duh” things to say, but really, when someone compliments you on the earrings you just made, thank them and tell them you made them yourself and here is your business card.

My last point in my ramble: set tiny little goals. Before the fair, my husband asked me what would happen if nobody bought anything. I replied that in that case I had finished making all my Christmas gifts and could relax for the rest of the season. In the end, I made enough money to cover the cost of the stand and buy myself a very nice scarf from the cute fair trade vendor across the field. I was also invited to participate in a different fair I had never heard of before in May. My next fair will be December 1st; hopefully I won’t spend all my profits at my fellow crafter’s stand.

P.S. Did I mention that Lisa is my crafting hero and none of this would be possible without her