Shopping for my shop and why you NEED your loyal customers now.

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Comments

Thank you so much for your valuable feedback on my blog block post and your really nice comments about this blog, aw I’m really touched :)   Do please keep adding any more suggestions to that post if you have any.

So I have taken your comments into consideration and I have some posts planned which will appear from Monday onwards. At the moment I have a frightening amount of photography and processing of new items for my shop. You wait for ages then box after box after box of deliveries arrive and you can’t get into the office for all of the boxes and bubble wrap. Scary!

I think even in this economic slow down it’s still important to re-invest in your business. It’s just that at this moment and time you have to be more careful than usual with how you spend your budget. I think it’s important to stock new and different items to keep your inventory fresh and exciting. This gives your loyal customers a reason to pop in regularly. It is at times like this that loyal customers will be instrumental in helping you stay afloat. New customers are also very important, but loyal customers are wonderful because hopefully you have already made them happy with your service and products and you already have a rapport with them.

So with that in mind for my shop I have gotten my mitts on some yummers new leather and faux leather handles, most of which (to my knowledge – and blimey have I checked!) aren’t for sale anywhere else. I have bought a wide choice of designs, but in smaller numbers per style. Hopefully this means I have been more strategic with my budget because I will be able to see which designs my customers prefer and it also makes the shop appear better stocked.

What all of this? It’s a lot of photography and Photoshop work; that’s what!

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Comments

1. On July 26th, 2008 at 1:11 am, Judy said:

Great blog, you are so right about keeping your merchandise fresh. I’m always trying to come up with new ideas and it’s so much fun to see how receptive customers will be. Not all great ideas pan out. It’s hit or miss. Best of all, it’s so much fun!!

Judys last blog post..Fuschia Neckwarmer

2. On July 26th, 2008 at 1:13 am, Melanie said:

Lots of yummy looking handles there! Good luck with the photographing and photoshopping, that’s just what I’m doing today, after a 3 day tokyo fabric shopping trip.

Melanies last blog post..Love Friday and 7489 Steps – Day 3 in Tokyo



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