Weighing the Pros and Cons of Outsourcing

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Finding a fine balance

Finding a fine balance

Lorna and I are really great at meeting deadlines for our clients. We really are. However, we – and most work-from-home-professionals that we know – constantly put our own work on the back burner and fly past self-set deadlines like we haven’t a care in the world. We have a separate blog for our business that is utterly neglected, we have really good marketing plans that we’ve yet to put to good use, and we have a number of small personal projects that we never seem to have time to even work on, let alone finish.

Oh, and we’ve tried to work around it. We have a “business account” that automatically receives 15 percent of everything we make, so we tried paying ourselves from that account as a way to get motivated. Basically, we hired ourselves to write blog posts for $10 each. I wrote zero. Lorna wrote two. That was a month ago.

We also sat each other down and put on our stern faces. “We need to get more posts up.” “You write two articles for the marketing idea, and I’ll do three. No backing out.” Of course, we backed out.

Finally, after much painful deliberation, we decided to outsource them to other writers.

Now, I’m a pretty logical gal. I know that paying someone else to write a $15 blog post for us is a big fat waste of money for two reasons:

A) I could write it myself at any point of almost any given day. It’s 30 minutes of work, tops.
B) We are paying out money that we earned (i.e., the $15 I made writing an article of virtually the same length has to be taxed, and is therefore actually only about $12 – so I am essentially losing $3 in addition to spending the same amount of time working anyway).

Still, it feels like the greatest idea ever.

The question of outsourcing has been plaguing us in more ways than just this. Lorna and I have both – completely independently of one another – been toying with the idea of hiring someone to come clean our houses. My house is a mess. There are dust bunnies under the couch larger than my daughter, my sink is full of dishes, and I believe we each have one clean pair of underwear left (which means I’ll probably buy some more when I’m out and about tomorrow rather than actually do the laundry).

Basically, we are willing to have complete strangers enter our homes while we sit at our computers, clean around us while trying not to let us see their faces of disgust, and charge us more than we will actually make in that same amount of time to make our environments livable.

Again, the logical Tamara comes out to play:

A) I will pay the equivalent of two hours of my working time to have someone else clean my house in one hour.
B) I will probably also take the time to make her some cookies and kiss her feet.

Again, I’m really starting to feel this idea.

I once came across an article by a freelance writer discussing the ever-present question of how much to charge (I can’t find it anywhere now, and believe me – I looked). Overall, he was really pompous and irritating. He talked about how his time is worth $100 per hour (or something like that), and that he never spent time on activities he deemed “less worthy” than that $100. So he didn’t mow the lawn because he could hire a lawn company to do it for $35. If he went outside and did it himself, he’d be wasting $65. He went on like this for awhile.

I had a few problems with this theory:

  1. Once you start quantifying your time like that, how do you stop? If he’s having dinner with his wife and she starts discussing inane topics, is he going to cut her off and go take his plate to the computer instead? “Sorry, honey. You just wasted $50 with that stupid story about your yoga class.”
  2. There is more value to an activity than just the time investment. For example, I wondered if this man belonged to a gym (insert: gym fees, gym clothes, gas to get there). Going outside and mowing the lawn would be excellent exercise, especially if he got one of those old push mowers. He could essentially save himself money in gym costs if he mowed his own lawn twice a week. Plus, there’s the simple benefit of going outside and enjoying the air. He could listen to some catchy tunes, meet some neighbors, or simply enjoy being alive rather than attached to his computer screen.

He would probably have a problem with my outsourcing idea – not because it is asking other people to do things that I can do perfectly well myself, but because I’m not making the wisest financial decision.

So where does the balance lie? Do my distaste of cleaning and my inability to self-motivate secondary projects qualify as enough of a cause to make outsourcing a good idea? Or am I just being lazy and financially irresponsible?

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Comments

1. On September 30th, 2008 at 9:21 am, Christy said:

So I’m not the only one who has decided that being a stay at home mom shouldn’t require one to be a domestic diva as well? It’s great to be home with my kids (on some days, anyway), but cleaning and cooking just aren’t my things. I muddle through, of course. Luckily, I have a great husband who shares responsibility for the house and kids. But as soon as finances stable out, I’ll be the first in line to hire someone to clean the house. For now I have to settle for occasionally having the groceries delivered.

Christys last blog post..Freelance Parent – Great Blog, Great Controversy?

Outsource. Outsource, outsource, outsource.

If you get more time, less stress, an easier life and freedom to explore what you love without losing any money in the end, do it.

Sheesh.

3. On September 30th, 2008 at 11:25 am, Allena said:

oh. my.god. This is the funniest blog post I ever read.

I had a cleaner for a while- actually they send a team. This was when I was working full time and was a present from my hubs. It. Was. Wonderful.

Use your hubbies! Mine practically JUMPS on the laundry when I say “well, I could do the laundry, or I can make us some more money this evening.” Anything he can do in front of the TV is done (dishes). Anything he can make a game of with the kids (laundry, mowing) is done. Those are the things he does after work anyway (TV and kids).

Allenas last blog post..How Many Pitches Are You Putting Out There?

4. On September 30th, 2008 at 11:39 am, Genesis said:

My thought on this is . . . if it`s stressing you out and you aren`t likely to do it yourself . . . outsource. You`ll be far more productive anyway when you aren`t feeling lousy about not doing the dishes or about neglecting your blog.

In our house, my husband (who is a musician, so he`s home all day) does the cleaning. He`s a total neat freak, so this works perfectly for us. He`s actually been away for four days on tour and the house is now a total disaster. We outsource laundry because really, I just can`t be bothered (and we don`t have a washer, it has to be done by hand here!), and I do outsource some of my online tasks, like research to a VA in India.

Basically, if you like it, it works, and you feel it`s worth it . . . go for it. I don`t think you`re being irresponsible. You`ll both feel better about the whole thing and will be able to focus more on your work.

5. On September 30th, 2008 at 12:41 pm, Amanda Evans said:

Hi Tamara,

Another great and honest post if you don’t mind me saying. I love reading this blog especially seeing as though it is all true. As a freelancer myself I understand the problem with outsourcing and I have been there. I remember outsourcing to have 10 articles written for my website when I first started. I outsourced them but the problem was, being a writer myself all I could do was find fault with the articles and I ended up re-writing the majority of them myself. If you do outsource you really will have to try to take your writers cap off when you are reading them. The articles will never sound the same as the ones you write yourself nor will they match what you would have written yourself. It’s really a catch 22. It’s the same as hiring a cleaner, they will never do the job the way you do.

Anyway that’s just my thoughts.

Amanda

6. On September 30th, 2008 at 4:46 pm, Stacey said:

A few random thoughts here after reading your post.

1. Back in the ’80’s (’cause I’m just that old), I read an autobiography by Mary Kay Ash who started — drum roll, please — Mary Kay Cosmetics. Whatever you think of her pink cars, you gotta admit that she was a pioneering go-getter. In her book, she strongly suggests that any working women absolutely must hire a maid. She says it frees you up to do the important business at hand, plus it’s just nice to have a clean house without exhaustion. That advice has stuck with me all these years although I’ve yet to use it. I must think on this.

2. Why not make this blog your business blog?

3. A friend of mine has a Ph.D. and does fancy consulting work. He also doesn’t mow the grass because he says his time is too valuable to spend behind a mower. So his wife does it. She if often angry. :-)

7. On September 30th, 2008 at 4:49 pm, Stacey said:

… that’s “She IS often angry.” !!

Nothing like a typo on a writer’s blog!

8. On September 30th, 2008 at 10:19 pm, Catherine said:

I know the exact book you’re referring to because I just returned it to the library a few weeks ago. It was by Bob Bly, and called, “Getting Started as a Freelance Writer” or something in that same vein.

I wondered the same things you did when I read that chapter. One of the greatest hurdles to my writing productivity is that I homeschool my kids. Theoretically, I could outsource that for free to the public schools. Problem is, the public schools here are just plain scary.

We all have to prioritize each task for ourselves I think. I believe that book also mentioned that he also chooses what to outsource by how much he likes/dislikes the each thing. So that’s definitely part of the equation.

Catherines last blog post..Our Favorite Books for Learning About Maps

9. On October 1st, 2008 at 3:27 am, Tamara Berry said:

First off, I would like to start out by saying that I made contact with a few house cleaners in my area today. Thanks to everyone for pushing me over that edge!

Christy – Cooking and cleaning aren’t my things either, but people seem to think that working from home means we enjoy that stuff. Right.

James – Oh, you make it sound so easy. May you be cursed with at least a little indecision for all the rest of your days! :)

Allena – Your husband sounds heavenly. When I told mine I was thinking about getting a house cleaner, he looked around at all the piles of grime and said, “what for?”

Genesis – I am glad you outsource laundry rather than do it by hand. That sounds awful.

Amanda – I agree with your assessment about taking off the writer lenses when it comes time to review the outsourced work. We’re pretty excited about the writers we are working with, so that should help.

Stacey – Your comment made me crack up, and I have a new-found respect for Mary Kay.

10. On October 2nd, 2008 at 6:32 am, Jon McCulloch said:

Howdy,

The is ANOTHER reason it’s probably not such a good idea to get someone else to write your blogs for you: it’s not going to be in your voice.

Good business relies on good relationships. One tool in the relationship-building toolbox is open and honest communication between you and your audience; and to get them to like and trust you and feel that all-important connection with you is to write blogs and emails dripping with pesonality.

Pay someone to write it for you and you’re missing out that vital ingredient.

I write for a lot of people, but to be honest there’s only one I can think of whose “voice” is close enough to my own it’s hard to tell the difference.

– Jon
http://www.JonMcCulloch.com

Jon McCullochs last blog post..Proof! NLP makes you Invincible! Not.

11. On October 5th, 2008 at 1:53 pm, William Waites said:

Tamara:

First, I think your math doesn’t take into account that paying an outsourced writer is a deductible business expense. So you don’t get just $12 income which must be taxed. In fact, you get no net income unless you mark-up the fee of the writer to whom you outsource.

Second, I think it was Mark Twain who said (paraphrasing), Nothing is quite as vicious as one writer criticizing another writer’s work.

This illustrates that any writer to whom you outsource will require time to brief about the assignment, confidence in the writer’s ability to get it right on the first draft, a working relationship that means you can ask for a rewrite and get it promptly and without a hassle and a recognition that you still will be required to edit the work.

Nevertheless, better to have work done than pass it up because of a time shortage, or lose a client or a piece of your reputation because you can’t fulfill a request, or lose your mind because you can’t get work done and you stress out as a result.

Incidentally, I am a free lance writer who meets all of the above standards.

William Waitess last blog post..It truly is a WorldWideWeb

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