In an effort to bring you more small business resources, I asked Court Cunningham, CEO of Yodle.com, a few questions.

How does Yodle work?
Yodle advertises our clients across a network of search engines, directories, and other sites in order to generate qualified leads for that client. We are a “full-service” company in the sense that [...]

I just got back from The Loyalty Expo here in Orlando and met some amazing people. One of them was Steve Yastrow. He’s the author of We: The Ideal Customer Relationship (which I’m reading now) and Brand Harmony. He gave an impressive keynote speech on building a solid relationship with customers, and I was able to interview him afterward.

I recently interviewed the author of Email Marketing for Complex Sales Cycles. We discussed email, spam and how to succeed at email marketing.
Marketing Eggspert: Why do you think some people send spam emails, ruining it for everyone else?
Winton Churchill: The vast majority of all spammers do it for financial reasons.  Unfortunately they’re able to convince [...]

I recently interviewed Jill Lublin, Author of Get Noticed… Get Referrals: Build Your Client Base and Your Business by Making a Name for Yourself, and this is one stop on her blog tour. Enjoy!

What are 3 tips you have for helping people overcome discomfort in a networking situation?

1.  Be pleasant, friendly, and fun – [...]

These Are The New Rules of Marketing & PR
I recently came across David Meerman Scott’s Book, The New Rules of Marketing & PR , and was ecstatic to find someone in line with what I talk about here. Sometimes I feel like I’m beating my head against the wall trying to tell clients and readers [...]

10 Show Interview
Uploaded by FamousIn31Days
Last week I wrote about viral marketing. It’s everywhere. Then I read an article on Problogger about John Gerard, a man who is determined to become famous in 31 days. His ultimate goal is to get on The Tonight Show with Jay Leno. He’s trekking across the country, from New York [...]

This forum has been a lot of fun! I hope all of you enjoyed it as well. I’ve learned a lot from our panelists! Maybe we can make this a regular segment every few months on Egg Blog.
I’ll end the week with all the tips our Blogging & Your Business Panel gave me. Enjoy them!

Finding [...]

Blogging & Your Business Day 4: Free Advice From the Experts!

Everyone loves free advice. That’s why you’re here, right? We dig down and get the best advice from our panel on blogging and promoting a business.

Give Us Some Great Blog Advice.
Tammy Munson: Remember that having a blog is just another tool in your marketing toolkit [...]

Once you start blogging, you’ll find it can take a lot of time if you don’t do it right. Many bloggers hire writers to write some posts, and some use guest bloggers to help them. Let’s ask our panel who does the blogging.

Are you the business owner AND blogger, or do you have an employee [...]

Blogging & Your Business Day 2: Growing Your Business & Your Blog

Today, I’d like to talk about how a business can grow through a blog. Is it directly measurable? Do bloggers get contacted by potential clients? Some bloggers even forsake their prior business due to the overwhelming success of their blogs providing revenue. Read on [...]