Throughout the BlogWorld Expo, we heard the phrase “join the conversation.” I want to share what I learned with all of you, because it’s important to understand this when you’re developing your marketing strategy.
Marketing is no longer about one source (a phone book ad, a commercial, etc) broadcasting to many. You know this as well [...]

Time is an often overlooked factor when it comes to the cost of marketing. While with an ad you essentially pay for an account manager or designer to do all the work, with social media, you have to put in your own time.

So I’m taking Kelly McCausey’s SparkplugU class Podcasting Bootcamp - Strategy Through Implementation. A-mazing. Kelly really knows her stuff. She knows the right buttons to push and the right questions to ask. Like “why do you want to podcast? what is your goal?”
My husband told me many months ago I should do a podcast. [...]

Do you Twitter? Do you even know what it is?
As defined by Wikipedia, “Twitter is a free social networking and micro-blogging service that allows users to send updates (otherwise known as tweets) which are text-based posts, ranging up to 140 characters long.” When a user logs in and views their profile page, all of [...]

Facebook. LinkedIn. Squidoo. MySpace. Twitter. Bebo
It’s great to have so many tools available to connect to others and promote your own business. But when is enough enough?
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I see an epidemic here in the marketing world. People are using not one, not two, but dozens of social media tools to promote their companies…and for what?? They [...]

by Natalie Grbic
Being part of Generation Y, I encounter all the buzz about trendy social networking sites such as MySpace and Facebook. These sites have become extremely popular in today’s internet world. They give users the opportunity to stay in contact with old friends, advertise, and meet people. MySpace, with over 70 [...]

While I love free things, I find that most free teleconferences don’t offer much. However, I am really excited about this upcoming free call with Seth Godin. Now I can’t assume all of you are marketing nerds like I am, so let me tell you who Seth is. He’s the current rock star of internet [...]

I make certain assumptions about my readers. I assume that because you’re savvy blog-readers, you’ve at least heard of YouTube. If you haven’t, YouTube is the primary source for videos posted online. Anyone can post a video: music video, animation, product demonstration…the possibilities are limitless.
Videos and Your Business
So, how can you take advantage of this [...]

I just read a fun post from the Professional Way to Earn an Income Blog on “12 Signs You Mite Be A Social Media Addict.” Check it out. It’s pretty funny.
So as something fun for Friday, I thought I’d come up with my own quiz: Are You a Caveman (in an Era of Social [...]