This is a sponsored post. I just thought you should know.
So you know what SEO is…at least that it’s important. I write about it from time to time, but here’s a quick definition according to me:
SEO, or Search Engine Optimization, includes the techniques used to help a website have better placement in search engines. This [...]

I, like many internet business owners, have been struggling to get more web traffic for years. It’s hard to stay on top of constantly producing content, updating my site’s look and just paying attention to what’s going on out there.

Then we launched GiveDaddy. Given my past experience in launching websites and blogs I expected it [...]

Just a quick note here. I found a great page with creative ads for the environment. Some of them are a little graphic, but they succinctly illustrate their point:
http://webecoist.com/2008/12/27/creative-ads-environment-humanity/

You may not be into the technology behind search engines, but Google and pals have some very sophisticated algorithms that help them see patterns in what people are searching for. Think about it. You probably think in keywords. If you’re looking for someone to fix your sink, what do you type in? Probably “Plumber Orlando” (or whatever city you’re in.)

We’re bombarded with titles and headlines every day. It’s mind-spinning how much media we have access to. So how do you decide what to read? Chances are titles play a big part.

Offline marketing includes leaving brochures, business cards, and catalogs at high traffic places. Newspaper ads are another great example that some people decide to use. Online marketing consists of pay-per-click ads, press releases, social networking sites, and purchasing leads. Of course there are plenty of more examples one can use, but these are just a few important ones.

by Natalie Grbic
From a marketing standpoint, publicity is one component of promotion. Publicity is a very important factor when it is linked to public relations. It is a purposeful attempt that manages the public’s perception of a subject. A subject can include people, goods and services, or entertainment. Publicists cannot sit around [...]

y Natalie Grbic
Over the years, marketing has transformed immensely. Old school marketing has been outdated with today’s “new” emerging marketing strategies. Press releases, search engine optimizers (SEO), and pay per click ads are taking over the marketing world. Old school marketing, such as direct mail and print ads, was generally used in previous years; [...]

As something fun for Friday, I thought I’d write up quiz: Are You a Caveman (in an Era of Social Media and Technology)? Have fun with it!

1. Do you think Digging refers to making a hole in the ground?
2. Does the term “social networking” bring to mind wine tasting events at the country club?
3. When [...]

It’s interesting trying to research something before it’s officially defined (Web 3.0). I remember not long ago doing the same for Web 2.0 and now it’s fully upon us. But for those of you who just don’t plain understand what these numbers signify, let me try to break it down (and hey, I can’t be [...]