Customer Service 101: Why Sparkplugging Will Not be Returning to the Sahara
Read more about: Customer Experience, Customer Service
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We were psyched. Epson had decided to sponsor us for BlogWorld, which meant we had an all expenses paid trip to Las Vegas! Being dutiful and frugal bloggers, we elected to stay in the Sahara.
Or as we now call it, the “Suckahara.”
Upon arrival, my check-in was fast and efficient. The room looked fine. BUT THEN (enter daunting music: DUN-DUN-DUNNNNN)

- Someone went into Shannon Hutton’s and my room and rifled through her personal belongings.
- Lorna Doone Brewer and Tamara Berry found black mold on the wall.
- Other Sparkpluggers found stains eerily resembling blood.
- The hotel messed up our reservation about 100 times. Wendy Piersall and Amber Watson-Tardiff got pissed.
Several of us, over the weekend, attempted to talk to management about the unacceptable situation. I even gave it a shot. I told the man at the desk what had happened. I told him someone had been in our room. He didn’t even look up. No apology, no recognition, no “quelle horreur!”
Ok, Sahara, you may be the cheapest room in town, but you have a thing or two to learn about customer service.
- You should be online. Just by searching, you would find dozens (if not THOUSANDS) of complaints about your service. This is your opportunity to do something positive to change people’s opinions.
- You should react. In case you were gambling during Customer Service 101: the customer is always right. Especially when it comes to blood stains and break-ins. An apology, free dinner, gambling chips…anything can help when you’ve pissed people off that will blog about you.
- You should train your staff. To be nice. Not to break in rooms. To clean off murder scenes.
That being said, you could all learn a lesson from The Sahara. Be nice to your customers or they will blog about you.



Susan Payton is the Marketing Eggspert, and owner of 
I too stayed at the Sahara during BWE. I too am truly disappointed. Stay away, away far away from the Sahara.
Glad to see I’m not the only blogger who was at BWE and had an absolutely horrible stay at the Shithara.
http://charlesfrench.com/archives/344
They haven’t even replied to my customer service email pointing out the post to them, I expected at least a nasty phone call threatening me.
Wow. This post has been up about 24 hours and already 2 other people from BlogWorld had the same experience we did! That’s 1 for Bloggers, 0 for Suckahara. Sorry guys. Maybe you should have attended BlogWorld. You might have learned how to find out when people are TALKING ABOUT YOU ONLINE!!
HA! Glad you were honest and posted about this!
I have been talking with the General Manager of the hotel and tried to explain the consequences of screwing over bloggers.
Not smart to say the least.
I’m still very greatful that Epson sent us to blogworld, but this aspect of the trip has been a nightmare!
Keep blogging and keep as many people as you can away from that hell hole!