How-To Tuesday: How To Come Up With Article/Blog Topics

Here’s this week’s How-To Tuesday post. It was inspired by the fact that I didn’t know what to write, so I thought, that’s a good topic!

If you blog or write articles to establish yourself as an expert in your field, you may find it hard to continually come up with interesting topics. Believe me, I know. I’ve written dozens of articles on marketing, identity theft, coin collecting, entrepreneurship, cars, roofing, etc. It’s hard to stay creative!

What I do to get inspired is see what others are saying on the topic. That might mean searching Twitter or Google for a keyword or phrase  to see what’s out there. I read a lot of blogs and websites. Then whenever I get an idea, even if I’m not in writing mode, I add it to my Outlook Tasks. That way the next time I’m scheduled to sit down and write, I have a list of topics readily available.

Another way you can come up with new topics is to think about your clients or potential clients and their needs. What do they need to know about your field? What solutions do you provide that you could write about? For me, people ask about press releases a lot, so I’ve got several blog posts about press releases (as well as ebooks and seminars).

Not sure what they want to know? Survey them. Ask them the topics they would like to have you write about.

Which reminds me: what do YOU want me to blog about?