18 Niche Affiliate Programs Perfect for Mom and Dad Bloggers

I used to write a lot earning money from blogging – these days the topic is getting terribly overdone and there’s not much to add to it. But I’ve always loved helping parent bloggers earn money from blogging, and I must admit this post has been sitting in my drafts for almost a year. With Mother’s Day and Father’s Day almost upon us, I decided this post would be my present to all of the blogging parents around here. :)

I’ve worked with most of these affiliate programs, and I’ve definitely chosen these merchants with care. I don’t think we want to sling around more baby products. Rather, these are programs that promote products you can easily fit into your content, because you are probably already blogging about things like childcare, entertainment, social networking, productivity, going green or cool parenting stuff.

In case you didn’t know, all affiliate programs are free, so you just need to join the networks below in order to get access to these programs. By the way, want to learn more about Affiliate Marketing? Funny you should ask!

Programs from the Commission Junction Affiliate Network

Tutor.com ($5 per lead and 100% of first sale [sweet!] )
I love programs that pay per lead – it’s much easier to make money off of leads than sales. And 100% of the first sale is rare and generous. It’s also new – last year they weren’t offering that.

CafeMom ($2 per lead)
Ditto from above on paying for leads – and just how hard do you think it is to get a blogging mom to sign up for a social network??

Angie’s List ($10-$20 per sale)
Ratings and reviews on local contractors and service companies. Word of mouth in action!

Green and More (10% of sale)
For an eco-friendly home – they even have a big selection of green appliances. I hate to imagine blogging about laundry – but I must admit that if anyone can make laundry interesting, parent bloggers can do it!

GameFly ($15 per lead)
That’s a seriously great payout on a brand that’s pretty much a household name.

From the PepperJam Affiliate Network

PepperJam was founded by Kris Jones, a super-fantastic guy who is working hard to improve transparency and ethics in the affiliate marketing industry. Any program run in their network will be run well. I don’t know one parent blogger that hasn’t mentioned at least one of the following TV shows/stations in a post:

Sesame Street Store (8% -10% of sale)

Cartoon Network Shop (7% of sale)

Warner Brothers Shop & Warner Brothers TV Shop (7% of sale)

From the Shareasale Affiliate Network

Shareasale has quite a few niche merchants you won’t find anywhere else. It’s because they have a more affordable merchant program that allows smaller mom and pop shops to run affiliate programs.

MomAgenda (10% of sale)
I’ve written about MomAgenda in the past; I really love their products. Glad to see they finally have an affiliate program!

Land of Nod (7% of sale and $5 per lead)
They are active communicators and some of their affiliates do very well.

FlipClips (10% of sale)
They turn videos into the most adorable little flip books. Their program manager is also very accessible and willing to help.

gDiapers (10% of sale, $0.25 per lead)
Earth-friendly diapers. I’ve heard rave reviews about them – but since my babies are big, I can’t speak from experience. 馃槈

Tiny Prints (10% of sale)
They have the most adorable baby announcements and holiday cards. Seriously.

Nannies4hire ($40 per sale)
A nationwide online nanny and family database that matches families to nannies.

Programs from the LinkShare Affiliate Network

Although Linkshare has a clunky interface, they have some really premium advertisers, and most of them are exclusive to their network. That alone makes it worth it to join.

Nick Jr. Shop (6% – 10% of sale) & Nick Magazines (25% of sale)

HBO Store (10% of sale)

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  1. Laura says

    Thanks for the information. I haven’t been lucky with affiliate programs but I’m going to try these ones.

    Lauras last blog post..Wedding Anniversary: 14 Years

  2. peter bordes says

    Wendy we have several very good baby programs and several more in the pipeline at our http://www.Advaliant.com performance affiliate marketing division. We have bumping into each other in the social media. I would love to see how we can partner and help empower the great community you speak to.

    all the best

    Peter Bordes

  3. says


    You have definitely collected some of the best affiliates out there. A couple of them I believe can eventually be incorporated into what I am doing.

    Thanks for sharing what has worked best for you in the affiliate marketing world.

    All the best,
    Timothy Carter

  4. Gino J says

    Nice list. I had not much luck with affiliate programs, but you never know, maybe these will get me going.

    Gino Js last blog post..Why getting a job is a bad idea?

  5. says

    Thanks for sharing this valuable information. It is a great help for newcomers like me. Have bookmarked and will come back.

  6. says

    Great ideas. I have seen some affiliate marketing but never a list like this and allot of them are brand names I recognize like the HBO store. How great is that. I am going to get involved in a couple of these ideas. thanks

  7. says

    Hi Wendy,
    Fantastic detailed list. Yes… Pay per lead is definitely easier to promote.

    I’ve also heard great reports about the PepperJam Aff Program. Another great Shareasale affiliate program is Choiceshirts.com. We all love our t-shirts.

    Have you heard of Popshops.com (winner of best affiliate tool 2007) You can create your own affiliate store using Linkshare, Commiss Junct etc. You have to belong to the individual businesses you want to promote to get paid.

    They also have a wordpress plugin so you can easily add items to your posts.

    Gaidas last blog post..Healthy Salad Unseen Dangers

  8. Sarah says

    Great post,

    I thought about putting some of these on mine but I don’t want to wander off my niche theme too much!

    I have to agree that the companies that pay per lead or per click are much better than the percentage per sale!

  9. says

    It is over a year later and a lot of these are still making a lot of dad and mom blogs good money. I found out some good ones that I will be using later.


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