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	<title>Comments on: Blogging Beyond the Blogosphere :: SOBCon 2007</title>
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	<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/</link>
	<description>Be a Chief Extraordinary Officer in Business &#38; in Life</description>
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		<title>By: Why I love Wendy Piersall (eMom!)</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-30581</link>
		<dc:creator>Why I love Wendy Piersall (eMom!)</dc:creator>
		<pubDate>Wed, 16 May 2007 19:04:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-30581</guid>
		<description>[...] I first came across Wendy by way of Steve Olsen (another inspiration and the subject of an upcoming review) back at the beginning of this year when Steve and Wendy Â were having a showdown to see who could get more people in their My Bloglog communities. ( If you feel so inclined, you can join MYÂ MyBlogLog comunity hereÂ ). I had just started version 1.0 of this blog, had felt around, joined the fray and joined both communities. We raised several dollars for Kiva.org and had some fun along the way. Unfortunately, I changed urls and lost the link love, but kept the memories. Wendy is a mother of several ankle biters who writes aboutÂ such diverse topics as working from home, being a self-employed mom, Â monetizing your blog and NLP. She has recently become something of a blog celebrity, with speaking gigs at SOBCON and BlogHer, a gig as a blogger for WomanEntrepreneur.com and Â who knows what all else. I mean, for crying out loud, Google has, at the time of this writing, 54,500 records with her name in it. She has only been blogging one year, for Pete&#8217;s sake. Who is this powerhouse? [...]</description>
		<content:encoded><![CDATA[<p>[...] I first came across Wendy by way of Steve Olsen (another inspiration and the subject of an upcoming review) back at the beginning of this year when Steve and Wendy Â were having a showdown to see who could get more people in their My Bloglog communities. ( If you feel so inclined, you can join MYÂ MyBlogLog comunity hereÂ ). I had just started version 1.0 of this blog, had felt around, joined the fray and joined both communities. We raised several dollars for Kiva.org and had some fun along the way. Unfortunately, I changed urls and lost the link love, but kept the memories. Wendy is a mother of several ankle biters who writes aboutÂ such diverse topics as working from home, being a self-employed mom, Â monetizing your blog and NLP. She has recently become something of a blog celebrity, with speaking gigs at SOBCON and BlogHer, a gig as a blogger for WomanEntrepreneur.com and Â who knows what all else. I mean, for crying out loud, Google has, at the time of this writing, 54,500 records with her name in it. She has only been blogging one year, for Pete&#8217;s sake. Who is this powerhouse? [...]</p>
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		<title>By: Wendy Piersall</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29316</link>
		<dc:creator>Wendy Piersall</dc:creator>
		<pubDate>Thu, 10 May 2007 15:40:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29316</guid>
		<description>@ Helen - those are some great points - thanks for chiming in! 

@ Adam - I only figured out in the last couple of days that you are going to be there - I&#039;m PSYCHED to meet you!! :D And yes, that is indeed a good challenge!

@ Sheila  - I think that a lot of people don&#039;t realize how much they lean on blogs for information based on how well they rank in search results. SEO is really one of the best ways to reach out beyond our own &quot;ice cream cone&quot;. I&#039;ve got a few more ideas up my sleeve - but I&#039;m going to also put the audience to task in my presentation! ;)</description>
		<content:encoded><![CDATA[<p>@ Helen &#8211; those are some great points &#8211; thanks for chiming in! </p>
<p>@ Adam &#8211; I only figured out in the last couple of days that you are going to be there &#8211; I&#8217;m PSYCHED to meet you!! <img src='http://www.sparkplugging.com/sparkplug-ceo/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' />  And yes, that is indeed a good challenge!</p>
<p>@ Sheila  &#8211; I think that a lot of people don&#8217;t realize how much they lean on blogs for information based on how well they rank in search results. SEO is really one of the best ways to reach out beyond our own &#8220;ice cream cone&#8221;. I&#8217;ve got a few more ideas up my sleeve &#8211; but I&#8217;m going to also put the audience to task in my presentation! <img src='http://www.sparkplugging.com/sparkplug-ceo/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Sheila at Family Travel</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29306</link>
		<dc:creator>Sheila at Family Travel</dc:creator>
		<pubDate>Thu, 10 May 2007 13:36:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29306</guid>
		<description>Hi Wendy,  I&#039;ll be at SOBCon (yay!) and I think you&#039;re absolutely right; many people don&#039;t see the point in blogging and don&#039;t read any of them.  I just attended a monthly meeting of a communications professional group, and most did not know much at all about blogging -- too much info on top of their already busy lives, and how do you find quality ones worth your time? Good questions. 

I&#039;d like ideas about getting our voices into print media and TV media; I like your idea of offering syndication to the local paper.

We are very much a &quot;self-licking ice cream cone.&quot; :)</description>
		<content:encoded><![CDATA[<p>Hi Wendy,  I&#8217;ll be at SOBCon (yay!) and I think you&#8217;re absolutely right; many people don&#8217;t see the point in blogging and don&#8217;t read any of them.  I just attended a monthly meeting of a communications professional group, and most did not know much at all about blogging &#8212; too much info on top of their already busy lives, and how do you find quality ones worth your time? Good questions. </p>
<p>I&#8217;d like ideas about getting our voices into print media and TV media; I like your idea of offering syndication to the local paper.</p>
<p>We are very much a &#8220;self-licking ice cream cone.&#8221; <img src='http://www.sparkplugging.com/sparkplug-ceo/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Adam Kayce : Monk At Work</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29305</link>
		<dc:creator>Adam Kayce : Monk At Work</dc:creator>
		<pubDate>Thu, 10 May 2007 13:23:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29305</guid>
		<description>Hmm... good questions.

I think I&#039;d like to hear about how to make your blog/site something that people are passionate about.  A place they love to go.  A place that has the power to change people&#039;s lives.

If it&#039;s about the &quot;in crowd&quot;, then my question would be, &quot;How can I make every visitor feels as if they are magically a part of the in crowd?&quot;

How&#039;s that for a challenge? ;-)</description>
		<content:encoded><![CDATA[<p>Hmm&#8230; good questions.</p>
<p>I think I&#8217;d like to hear about how to make your blog/site something that people are passionate about.  A place they love to go.  A place that has the power to change people&#8217;s lives.</p>
<p>If it&#8217;s about the &#8220;in crowd&#8221;, then my question would be, &#8220;How can I make every visitor feels as if they are magically a part of the in crowd?&#8221;</p>
<p>How&#8217;s that for a challenge? <img src='http://www.sparkplugging.com/sparkplug-ceo/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
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		<title>By: Court</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29248</link>
		<dc:creator>Court</dc:creator>
		<pubDate>Thu, 10 May 2007 04:43:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29248</guid>
		<description>Have tons of fun at the conference! I wish I could go!</description>
		<content:encoded><![CDATA[<p>Have tons of fun at the conference! I wish I could go!</p>
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		<title>By: Helen</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29169</link>
		<dc:creator>Helen</dc:creator>
		<pubDate>Wed, 09 May 2007 21:00:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29169</guid>
		<description>Some friends of mine look at me like I have three horns coming out of my head when I mention blogging.  LOL!  Most truly have no clue what it is!

I explain that most business, organizations, etc will have blogs now, and its an excellent way of getting some feedback on things you have questions about.  Every read articles from an author that you truly enjoy?  Find their blog and ask them all those burning questions you had about their latest project!  Have some company you have a major gripe about?  You can track them down also!  LOL!  Want to learn and discuss issues about hobbies, your industry?  There are alot of people out in cyberspace that have some good quality information that you can really learn from, and share with others your experiences.

I honestly don&#039;t think the blog deal has hit their hit or anywhere near yet!  These blogs are amazing, and also give you a chance to get what you need out as well!</description>
		<content:encoded><![CDATA[<p>Some friends of mine look at me like I have three horns coming out of my head when I mention blogging.  LOL!  Most truly have no clue what it is!</p>
<p>I explain that most business, organizations, etc will have blogs now, and its an excellent way of getting some feedback on things you have questions about.  Every read articles from an author that you truly enjoy?  Find their blog and ask them all those burning questions you had about their latest project!  Have some company you have a major gripe about?  You can track them down also!  LOL!  Want to learn and discuss issues about hobbies, your industry?  There are alot of people out in cyberspace that have some good quality information that you can really learn from, and share with others your experiences.</p>
<p>I honestly don&#8217;t think the blog deal has hit their hit or anywhere near yet!  These blogs are amazing, and also give you a chance to get what you need out as well!</p>
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		<title>By: Wendy Piersall</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29160</link>
		<dc:creator>Wendy Piersall</dc:creator>
		<pubDate>Wed, 09 May 2007 20:05:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29160</guid>
		<description>I&#039;m glad you did, Simonne! That is some great food for thought!! 

Also, Lorna, I do promise to post something about my presentation after the event. I&#039;ll likely video/audio record it too, but I&#039;m not sure if we will be posting those to the public.</description>
		<content:encoded><![CDATA[<p>I&#8217;m glad you did, Simonne! That is some great food for thought!! </p>
<p>Also, Lorna, I do promise to post something about my presentation after the event. I&#8217;ll likely video/audio record it too, but I&#8217;m not sure if we will be posting those to the public.</p>
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		<title>By: Simonne</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29154</link>
		<dc:creator>Simonne</dc:creator>
		<pubDate>Wed, 09 May 2007 19:34:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29154</guid>
		<description>Sorry, I did not realize that I just wrote a whole post instead of a comment. And I forgot to wish you good luck at the conference!</description>
		<content:encoded><![CDATA[<p>Sorry, I did not realize that I just wrote a whole post instead of a comment. And I forgot to wish you good luck at the conference!</p>
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		<title>By: Simonne</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29153</link>
		<dc:creator>Simonne</dc:creator>
		<pubDate>Wed, 09 May 2007 19:31:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29153</guid>
		<description>I think that all this rush for getting links aims to increase the PR, thus gaining more authority, in order to rank better in the search engines. Search engines are for all people who seek solutions to their problems (not only for bloggers), so I would say that we eventually write for giving people an opportunity to find their answers. For getting our message out to them, we need to do also the &quot;dirty&quot; job of pushing our work on the front SERPs. Only 40% of my traffic comes from referrals, and it takes me 80% of the total blogging time to get it. However, I need those 40% to make myself visible for the rest of 60% coming from organic search.

My question: Do we really want to get out of blogosphere? Where readers would be puzzled why would somebody start his site with the end, not with the beginning? Where readers would get lost in sidebars, blogrolls, ads, widgets, and other stuff? Where readers would not know that they CAN submit a comment? Where readers have no idea that there&#039;s a dialog out there?

I asked myself all these questions just before I started blogging: I was sure those people were nuts, because they started with the end, when I wanted to read a story from the beginning. They were nuts because they made annotations at the end of the pages, instead writing new ones. They were nuts because they kicked you off their site each time you clicked a link. 

Now I think different and it is very possible that in a few years from now, all internet users will think different. Then, we will have internet = blogosphere.</description>
		<content:encoded><![CDATA[<p>I think that all this rush for getting links aims to increase the PR, thus gaining more authority, in order to rank better in the search engines. Search engines are for all people who seek solutions to their problems (not only for bloggers), so I would say that we eventually write for giving people an opportunity to find their answers. For getting our message out to them, we need to do also the &#8220;dirty&#8221; job of pushing our work on the front SERPs. Only 40% of my traffic comes from referrals, and it takes me 80% of the total blogging time to get it. However, I need those 40% to make myself visible for the rest of 60% coming from organic search.</p>
<p>My question: Do we really want to get out of blogosphere? Where readers would be puzzled why would somebody start his site with the end, not with the beginning? Where readers would get lost in sidebars, blogrolls, ads, widgets, and other stuff? Where readers would not know that they CAN submit a comment? Where readers have no idea that there&#8217;s a dialog out there?</p>
<p>I asked myself all these questions just before I started blogging: I was sure those people were nuts, because they started with the end, when I wanted to read a story from the beginning. They were nuts because they made annotations at the end of the pages, instead writing new ones. They were nuts because they kicked you off their site each time you clicked a link. </p>
<p>Now I think different and it is very possible that in a few years from now, all internet users will think different. Then, we will have internet = blogosphere.</p>
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		<title>By: lornadoone</title>
		<link>http://www.sparkplugging.com/sparkplug-ceo/blogging-beyond-the-blogosphere-sobcon-2007/comment-page-1/#comment-29140</link>
		<dc:creator>lornadoone</dc:creator>
		<pubDate>Wed, 09 May 2007 18:26:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.emomsathome.com/blog/2007/05/09/blogging-beyond-the-blogosphere-sobcon-2007/#comment-29140</guid>
		<description>Wendy,

I hope you are able to do a write-up of your presentation for those of us who can&#039;t make it to SOBCon.  I&#039;d love to see what you come up with!

While I am still focused on getting links (because my Technorati ranking gets me ridiculously excited), I would love to get some ideas on how to get non-bloggers with an interest in my topic (environmentalism and personal development) to start reading my posts.  Perhaps you could focus on how to market to people in a specific niche . . .  I suppose it could be something as simple as passing out business cards or as complex as combing online communities to find the people who would be interested in/benefit from an individual blog.</description>
		<content:encoded><![CDATA[<p>Wendy,</p>
<p>I hope you are able to do a write-up of your presentation for those of us who can&#8217;t make it to SOBCon.  I&#8217;d love to see what you come up with!</p>
<p>While I am still focused on getting links (because my Technorati ranking gets me ridiculously excited), I would love to get some ideas on how to get non-bloggers with an interest in my topic (environmentalism and personal development) to start reading my posts.  Perhaps you could focus on how to market to people in a specific niche . . .  I suppose it could be something as simple as passing out business cards or as complex as combing online communities to find the people who would be interested in/benefit from an individual blog.</p>
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