This is a guest blog post from Alice Seba, the Internet Marketing Sweetie.
If you’ve had an online business for more than 5 minutes, you probably already know that writing articles is an awesome way to get more traffic. Adding press releases to your marketing plan can provide you with even more exposure. There is definitely [...]

This is a guest blog post from Alice Seba, the Internet Marketing Sweetie.
What is Press Release Marketing?
First, let’s quickly define press release (also called a news release). Simply put, it’s a newsworthy story about your business. You send this release to various media outlets ~ newspapers, magazines, website, radio, television.
Press release marketing is an effective [...]

This is a guest post by Alice Seba, the Internet Marketing Sweetie.
Starting a press release or publicity campaign can seem overwhelming. Especially added to the other tasks you do every day in the running of your business. Will you ever get your business mentioned in a national magazine? What about that coveted spot on Oprah?
It’s [...]