Bing has been all over the news since Microsoft announced its launch last week.  They’ve also done quite the commercial blitz.  Rumor has it that Microsoft has earmarked more than $80 Million for marketing their new search engine.
As a small business owner or freelancer, why should you care?
That’s a pretty tough question.
Google has made itself [...]

Do a Google search for click here. What you’ll find is around 1.7 billion (yes billion) instances in Google’s database where website owners have used “click here” as linked text on their website. Let me guess, that includes you, right?
But click here is seldom the best option for linked text. Take a look at these [...]

One of the things that has been the most fascinating part of running a magazine-style site is watching how each of the individual channels are growing in such vastly different ways. Momsational gets most of its traffic from contest aggregation sites. Freelance Parent is getting a lot of traffic from StumbleUpon, because they put out [...]

Something weird is going on, and it looks like we might be in the midst of another page rank update. All of the rest of the blogs on this domain are up from a PR of 2 to a PR of 4, except for CraftBoom, which has gotten some serious link love, but is wavering [...]

In the beginning of the month, Loren Baker reported on what appeared to be an algorithm update in Yahoo’s search engine. I had my fingers crossed but didn’t have my hopes up too much, as Yahoo had sent me less than 15oo visitors in all of 2007. But his question got me curious and I [...]

I’ve been a bit down on Google lately, I admit it. So I decided to write up a post to extol the virtues of perfect white-hat search engine optimization. I figured I had better make lemonade out of lemons if my business is ever going to succeed. But the more I researched this article, the [...]

Edit: I have noticed that my Entrepreneur.com blog is still showing a page rank of 0. I believe we have not seen the end of this Google “update” – especially because there are no reported increases at all across the board. All I can say is brace yourself for whatever is next.
As many of you [...]