The Risks of Growing a Blog Too Big

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It’s been a bit of a whirlwind week - lots of new visitors, comment records broken, and search engine traffic has tripled recently… and now I’m presented with a great problem to have:

I can’t keep up with it all.

It’s a risk as blogs grow - I used to try and link back to everyone that left a comment or who linked to me. I certainly left a comment back on posts that linked to this site. I commented back on every comment here (I certainly don’t know how Liz keeps up with it so well!), and was even able to somewhat stay on top of the conversations on comment threads on others’ blogs.

This week, if I spent every spare second on contributing to all of the conversations I have going, I wouldn’t have posted a darn thing. It’s both exciting and a little disappointing.

And as I started the conversation about being inclusional this week, I fear that too much success can also make our blogs a little exclusional.

So this isn’t a whining session - it’s one of those think-out-loud posts. Here’s some ideas, based in no small part on your suggestions as well as mine:

Lay Out the Welcome Mat on your Blog

  • Set up a section with top posts, a site introduction, and a VERY basic intro to how to navigate and comment on a blog
  • Occasionally write a “Welcome New Commenters” post
  • Always respond to the really thoughtful comments - somehow!
  • Write posts in an “approachable voice”, inviting participation from everyone

Keep in Touch with Your Most Loyal Readers

Don’t Isolate Yourself

It’s been increasingly difficult staying on top of my favorite blogs and commenting. But when I slack on it, both of us suffer (well, “suffer” is probably a strong word…). Here’s some of the ways I make it easier to connect with others:

  • I would be L.O.S.T. without my CoComment plugin - it tracks all posts you have commented on in one place
  • I have my RSS feeds set up by topic, but also have a folder set up with my favorites - people I really want to maintain a relationship with. If that folder starts getting too full of unread posts, I know it’s a signal to get out and mingle.
  • Starting the Guest Blogger tradition has been phenomenal for everyone involved - and it helps bring other blogs to me, so that it’s easy to stay on top of what others’ have to say!
  • REMEMBER what made us successful: all of the mingling, helping, linking and commenting with each other. No matter how busy I am, it’s critical for me to do everything I can to stay true to what makes a blog successful. It’s not as much as I used to be able to do, but if I didn’t do it at all, the “ship would sink”.

And if any of you ever think I’m losing touch with you as this blog continues to grow, by all means, let me know. As I say on my About page, you have given me a greater gift than I have given you on this site - and it’s my top priority to continue to try and “catch up with you”. ;)

~~

Dawud Miracle also wrote a post in this vein today - with even more insightful comments from his own readers. This indeed is evolving into a great conversation! :)

100 Total TweetBacks: (Tweet this post)
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  • en: Happy 4th of July to all!!!!Criss Angel,the tickets to your show"Believe"may stay in a dvd of mindfreak or in your book? 07/04/09 10:39am
  • eo: @jamie_iovine1 .... get a hobby or a job man!! LOL 07/04/09 10:39am
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  • nl: @TomWitek or goodnight? 07/04/09 10:33am
  • en: @sarahintheskyy @beckie0 why not do a catherine tate sketch? or a doctor who sketch??????? xx Louise 07/04/09 10:33am
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  • en: Spain: ready or not, here I go! 07/04/09 10:33am
  • en: @_nok hey, are you just a big Korean Starcraft fan or a journalist too? 07/04/09 10:33am
  • en: usuyu: No reports of Shizuoka University in a lecture yesterday at the usual Doutor. About 120 minutes, or take? 07/04/09 10:33am
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  • en: needs an r&b fix. i think i'll start with xscape then maybe some keith sweat or new edition next. 07/04/09 08:08am
  • en: either i'm unbelievably sexy, or zach is unbelievably desperate. Either way, he broke his chastity pledge for me. 07/04/09 08:08am
  • ...maybe the nice friend =/: good friend (; 07/04/09 08:08am
  • en: @joannakrystle what do u like...the drinking at the office or the add for filipino girls on craigslist lol? 07/03/09 10:03pm
  • en: @KristinC_ cause everyone i like is taken! or not interested. BLAH!!! i hate relationships. can i go live in my dream world? 07/03/09 10:03pm
  • en: @sleeprun Good grief, it's a good thing am music maniac, or all the blipping would be wastage. Sheez! 07/03/09 10:03pm
  • en: @symphnysldr You should have a scavenger hunt or give clues to find u!! 07/03/09 10:03pm
  • en: @galleysmith He'll sleep in his car seat a bit, but it is that or be held. 07/03/09 10:03pm
  • en: Contemplating who I'm working out w/in Orlando. If u or someone u know wants 2 work out w/me next Sunday (12th), let me know why by Tues. 07/03/09 10:03pm
  • en: Day 2 of marathon training: ran to aquarium and back: 8 or 9 or something. Not easy. A slog, really. 07/03/09 10:03pm
  • en: @subes01 try Lemon Jelly or Groove Armada. Both great lounge bands 07/03/09 10:03pm
  • en: woke up late, no chores or cooking, put pictures up on the wall, ate breakfast, & watched Enchanted w/ CJ. Going to take a shower soon. 07/03/09 10:03pm
  • en: I keep getting these "how have I not heard of you guys" comments. I can't decide if they're a good or bad thing. 07/03/09 10:03pm
  • en: @joeys_nurse so do you girls play ur music on laptop or cd player? 07/03/09 10:03pm
  • en: The guy upstairs has been listening to Journey and Foreigner all day. That's either the result, or the cause of his wife leaving. 07/03/09 10:02pm
  • en: Off to shower... I officially can't keep up with blog hop... wow! That will be a two or three day project. Working all weekend. 07/03/09 10:02pm
  • : Stoked! 07/03/09 10:02pm
  • en: too late. wish my happiness was real, and not a thing that's connected to something or someone... 07/03/09 10:02pm
  • en: What do you think. Go crazy for a whole week or a really nice vacation on an island. hmmmmmmmmmm 07/03/09 10:02pm
  • en: Is #moonfruit like fruit that grows on the moon, or is it a fruit that looks like a moon, or maybe a moon that looks like a fruit, .... 07/03/09 01:58pm
  • en: I miss my BB.......no mobile facebook and MSN messenger or twitter.....boo hoo I need a stiff drink now 07/03/09 01:58pm
  • en: Cell phone : 100 dollars. Mac Book Pro : 2000 dollars. Having no internet or cell phone service : lifeless :( i'm about to tee it up 07/03/09 01:58pm
  • en: And if you say otherwise, well, they'll probably sue you or try to regulate you. So much for caring about the public health. 07/03/09 01:58pm
  • en: @RyanLoco are you available to do a phone interview on September 1st? most likely around 7 or 8pm Eastern? 07/03/09 01:58pm
  • en: its so damn hot, or is it just me? 07/03/09 01:58pm
  • en: @mbeasi No matter what you do or how you do it, people will not find things on your site. That's a given. 07/03/09 01:58pm
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  • : I know that corner where you can hear me. 07/03/09 01:58pm
  • en: Is off wrk today. Debating on going home or stay in the zoo. Studio session soon....B.O.A.T.S 07/03/09 01:58pm
  • en: and by the way....TEA parties are a must for the 4th. Live free or die, don't tread on me. 07/03/09 01:58pm
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  • en: @Perwana that i dont, last time i did it was when i was like 6 or 7....but never mastered it lol 07/02/09 06:14pm
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  • en: @miamicheap Afro Cuban music is good for the spirit and soul! You give me a DM is you hear of any music festivals or events, OK??? 07/02/09 06:08pm
  • en: PSA: fuckniggas dont wake up wit knowledge as to who they truly are in society. So please take time out your day and remind 1 or 2 thank you 07/02/09 06:08pm
  • it: @dominickjohn san Francisco? Or frinsisco? Discuss. 07/02/09 06:08pm
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  • en: @markholt Func or funk? Make it a funk spec, lot more fun. 07/02/09 06:08pm
  • en: @danlev I'm drawing the conclusion that they don't know "Asia" or "Kamil" either lol 07/02/09 06:08pm
  • en: today is cold and rainy,pretty good! Just wanna go home, and watch some movies or just sleep indeed! xD 07/02/09 06:08pm
  • en: Do you or someone you know play keyboard? 07/02/09 06:08pm
  • en: @ShannonDagher my brother will be here, and I am trying to get some other folks on board for a cookout or something. Sorry, no chaps. 07/02/09 06:08pm
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Comments

1. On March 9th, 2007 at 12:19 pm, Rory said:

I hope it doesn’t get too overwhelming, Wendy. Things will inevitably get bigger - rising visitors, big-hitter links, speaking at SOBCon07 - and I honestly wish you every bit of success.

Oh, I didn’t mean to send you into a cold sweat…

There are some very helpful suggestions posted here. I’m going to have to use these as a check list. I especially like the “approachable voice” - you practice what you preach on that one. And I vow not be offended when there is no reply :)

2. On March 9th, 2007 at 12:40 pm, Alex Shalman said:

Wow Wendy… you have completely out done yourself with this post. At first when you starting sending me private e-mails I ‘thought’ you were just embarrassed to talk to me on the site where everyone could see - now I ‘know’ that its true! =)

3. On March 9th, 2007 at 6:03 pm, Aaron M. Potts said:

Thanks a lot, Wendy! As if I didn’t have enough to do, now I have even MORE things to get done on my blog! :)

J/K, of course. Thanks for this great post. I’m going to do a site redesign soon, but I will maximize my time by waiting to do all of these changes at the same time.

Keep up the great work, eMom!

4. On March 9th, 2007 at 7:12 pm, Char said:

Wendy - did you ever imagine being this busy when you first started this endeavor? Knowing you, you did and you are thriving in your success. Don’t forget to take some time for yourself this weekend and just relax!

5. On March 9th, 2007 at 8:20 pm, Ponn Sabra said:

Wendy & visitors, *Pretty please* follow my post here:

http://empowerwomennow.blogspot.com/2007/03/search-engine-optimizationseo-for_7353.html

Holy geez…Lynette posted 4 Tips How to Blog with Limited Time. There are 2 Tips we haven’t discussed…and frankly I didn’t know possible!

Can’t wait to implement both of them!
Peace-out y’all ;-)

6. On March 9th, 2007 at 10:40 pm, lornadoone said:

I aspire to one day have your dilemma! I think it’s great that you’re still doing your best to stay personable and interact with your readers.

7. On March 10th, 2007 at 5:48 am, lee said:

These are problems I’m looking forward to having.

8. On March 10th, 2007 at 8:20 am, Alex Shalman said:

It really is an interesting dilemma - I feel that I would just spend less time in the commenting of other blogs when my blog gets to the “too big” level. Perhaps after that I’ll have to hire Wendy to manage the comments section - she’s definitely good at it.

9. On March 10th, 2007 at 11:50 am, David Airey said:

I tried installing the top commentators but had to alter the coding to fit in with the blog style.

Agreed that it’s a great addition though. I should really work on that one.

Two thumbs up to Dawud’s writing aswell.

10. On March 10th, 2007 at 10:16 pm, GP said:

greetings wendy and all… im finding the more i’m in the blogosphere.. the more one journey leads to another . Sometimes the initial stuff gets put on the back burner Thanx for your suggestions. See u next week at the virtual show :)

GP in montana

11. On March 12th, 2007 at 3:45 am, David Airey said:

This is also the second time in the past week I’ve seen the cocommment tool mentioned (having not previously heard of it).

It’s a great idea!

12. On March 12th, 2007 at 5:50 am, Dan and Jennifer said:

Wendy, you mentioned the “CoComment plugin” - do you mean the plugin for Firefox?

I participate in my share of conversations too and it’s, well, quite a handful. Making that easier would be a Good Thing (TM). :-)

Have an awesome day!
Dan

13. On March 12th, 2007 at 6:58 am, Wendy said:

Yep - plugin for Firefox.

Silly of me to forget that part :o

14. On March 12th, 2007 at 7:41 am, Alex Shalman said:

I’ve been all over cocomment since I saw you mentioned it - how was I ever able to comment spam without it? Our kids will never know how we had to tough it out ‘back in the day’

15. On March 12th, 2007 at 8:51 pm, Witchcraft said:

Dangers? I’d love to have a huge blog, no disadvantage can ever outweigh the advantages of having a popular blog.

16. On March 13th, 2007 at 5:13 am, Alex Shalman said:

Witchcraft - what if one of the disadvantages was the mob coming to your home to provide “protection” and make you an offer you cannot refuse.

17. On May 2nd, 2007 at 5:39 pm, Sue Olson said:

I am bookmarking this post to come back to when i am fresher. i’ll start with it tomorrow morning. There are things here I need to digest!

18. On May 4th, 2007 at 10:05 pm, JoLynn Braley said:

Thanks Wendy, this is the first I’ve heard of CoComment, I’m installing it now!



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