Comments on: Getting Started with Pay Per Click Search Engine Marketing

By: Launching Celebrity Business and SOHO Tools News & Technology | Sparkplug CEO

Mon, 12 May 2008 18:39:41 +0000

[...] Some of the most popular posts in the past have been: Getting Started with Pay Per Click Search Engine Marketing [...]

By: Shawn Hessinger

Shawn Hessinger — Sun, 17 Feb 2008 07:29:00 +0000

Great article, Wendy. It’s great to know for those of us on the content production side that Pay Per Click ads are effective. Though I know you’re talking about paid search, what is your experience with the success of Pay Per Click on websites.

By: TDave

TDave — Wed, 21 Nov 2007 13:12:37 +0000

Wendy,

I started using PPC about two years ago to market a construction business that I owned. It was so easy to get new leads using PPC that I moved my entire advertising budget to the internet. The Yellow Pages was doing nothing for me and I was competing against everyone and their brother. I found out that by advertising my business online that I had that part of the market to myself.

By: Bootstrapper » The 100 Best Business Finance Posts of All Time

Bootstrapper » The 100 Best Business Finance Posts of All Time — Thu, 18 Oct 2007 14:27:52 +0000

[...] Getting Started with Pay Per Click Search Engine Marketing: Get the basics on launching a successful PPC campaign in this post. [...]

By: Chris

Chris — Sat, 29 Sep 2007 13:54:48 +0000

Great article. I’m experimenting with PPC right now for my blog, so your information is very useful to me. Thanks

By: Can You Put a Dollar Value on Online Trustworthiness? - eMoms at Home - The Internet Home Business Blog for Moms & Dads

Wed, 26 Sep 2007 20:43:50 +0000

[...] the last few months, I have been experimenting with Google AdWords and other PPC (Pay Per Click) advertising for generating revenue – both on this blog and with other affiliate offers. Although I have had some nicely profitable and [...]

By: Wendy Piersall

Wendy Piersall — Fri, 10 Aug 2007 17:41:46 +0000

Lord Matt – I actually loathe them too! I would have totally agreed with you until I did some research on it, and even though you and I avoid these long-form pages like the plague, the statistics say that they DO convert, and convert quite well.

It’s kind of like the art of sales: don’t sell to your prospects the way YOU want to be sold – sell to them the way THEY want to be sold. Some people really want the long form copy – go figure!

By: Rudi

Rudi — Fri, 10 Aug 2007 13:48:17 +0000

Very useful info. I like your blog. Keep up the good work

By: Lord Matt

Lord Matt — Fri, 10 Aug 2007 10:39:49 +0000

I totally disagree. I loath these landing pages. 90% of the time I see that I am on a one column lander with a picture and instantly close the tab. If I do read it I want to know what the hell the product is. After two screens of the benefits I scroll to the bottom and 99% of the time can not find the answer I am after and so swear at the owner and close the tab. How on earth does any one ever make a penny with such pages?

In my book these pages are the second cousin of spam.

By: AgentSully

AgentSully — Wed, 08 Aug 2007 15:20:23 +0000

As soon as I get a chance, I’m going to try this. Thank you for this great info!

By: How I Grew My Blogging Profits While My Traffic Numbers Went Down - eMoms at Home - The Internet Home Business Blog for Moms & Dads

Tue, 07 Aug 2007 22:35:28 +0000

[...] money on the table. I more than doubled my return on investment on Shoestring Smarts alone. (For a how to get started with PPC for your blog, I wrote a summary post over there [...]