Email Marketing Tips

You know you should have an email list.  Some of you do.  Some of you don’t.

My favorite email marketing tool is Aweber.  I’ve used them for years.  I have ten or so lists set up with them.  The main list is my ‘personal mailing list’ that I use to give things away and stay in touch with those who want to know about new things I have going on or who just want to stay in the loop with what’s happening in the WAHM Community.

Then I have a list just for my Advertising Moms site, which is all about advertising deals and opportunities.

I have a list of work at home moms who are ghostwriters or are interested in becoming a ghostwriter.

I have a list for my upcoming Moms Affiliate Expo and I deliver free interviews and audios to them.

When you hear that ‘the money is in the list’ I can tell you it’s true.  Without these lists, I would not be able to stay in touch with people about the specific targeted topics they’re interested in AND send them offers that speak to their needs.

If you’ve been dragging your feet about email marketing, pick them up and get one rolling as soon as possible!  To learn some more, read this great post about email marketing by fellow Sparkplugging author Susan Peyton.